The eBay logo

One of the main elements when I came to choosing the design for my own site was the theme which incorporated the logo.

The thinking behind this is when you use a site it is always best to have consistency through the whole site, for instance if you are buying a holiday from a well known website and you go through the whole process of choosing the best hotel and swimming pool, making sure it has all the facilities and beaches close by, and then when you come to click on buy the site then jumps of to a different web address which has a completely different layout and look the end user tends to think there are being swindled or ripped off.

One of the main things that can change this is the Logo Design, look at this site for instance it has a very similar logo to the actual eBay site and because if offer tips and hints and up to date news about eBay its always best to make the end user feel that they are receiving good, reliable information which will either benefit them or keep them interested.

I have found that people trust this site and the knowledge and news I share and I think the theme or Logo has a lot to do with it.